Influencer Profiles

The Influencer Profile feature provides comprehensive creator insights in a single, centralized location. This powerful tool allows you to view a creator's presence across multiple platforms, track their performance metrics, and manage their participation in your marketing campaigns.

Creator Details

Each influencer profile displays essential information about the creator:

• Profile details including name and contact information
• Content language and region
• Content categories and tags (Gaming, Competitive, etc.)
• Platform compatibility flags (Mobile Friendly, VR Friendly, etc.)
• Any other custom creator tags you may have set up

Dashboard Tab

The dashboard aggregates performance metrics from all connected platforms, allowing you to:

• View unified metrics across TikTok, Twitch, Twitter, YouTube, and Instagram
• Compare performance across different platforms
• Seen an overview of the creator's participation in your Creator Programs or Campaigns

Platform-Specific Tabs

Influencer profiles provide detailed analytics for each platform, allowing you to dive deep into performance metrics and trends. The following platforms are supported:

• Twitch
• YouTube
• TikTok
• Twitter

On each tab you will find details about the creators content and growth over time.

Twitch Analytics

Access comprehensive streaming metrics including:

• Audience size and viewer engagement
• Stream frequency and duration
• Estimated reach and viewer hours
• Broadcast schedules and recent broadcasts

YouTube Analytics

Monitor video performance with metrics such as:

• Subscriber counts and growth trends
• Video views and engagement rates
• Content frequency and performance
• Recent uploads and their performance

TikTok Analytics

Track short-form video performance with:

• Follower counts and growth
• Video views and engagement metrics
• Content performance and trends
• Recent videos and their engagement

Twitter Analytics

Evaluate social media presence through:

• Follower counts and impressions
• Tweet engagement and frequency
• Recent status updates and their performance
• Audience reach and growth trends