July 2024
- 🚀 Missing Tags Alerts - New alert in attribution reporting identified campaigns with reported traffic that do not have tracking tags placed. This can help you identify mis-tagged campaigns more quickly to prevent lost measurement data!
- ✨ Updated Navigation - We have updated the navigation in the product to better align with common customer use cases around measurement, creator management, and market research. This update also provides space for several new features that we are excited to share with you soon!
- ✨ Design Refresh - We refreshed the color scheme used across the console to align with Gamesight's new branding. We also used this opportunity to update the look and feel of our creator campaign header to better showcase your game's art!
June 2024
- 🚀 Alerting - Proactively detect and notify your team of problems impacting the quality of your measurement in real-time with Alerts. Alerts are preconfigured and will begin displaying for any identified issues automatically.
- 🚀 Bulk Tracker Creation - You can now quickly create a large number of Trackers through CSV import in the add Tracker flow. This is particularly useful in cases like distributing links to Influencers where you want to generate a large number of short links to share.
- 🚀 Comment Threads - We have added a new comment system throughout the Influencer Campaign tooling to allow for easy inline collaboration throughout the campaign lifecycle. Quickly leave feedback on specific creators, provide approval notes, add commentary on content to share with your team and the Gamesight staff.
- ✨ Rate Approval Workflow - Influencer Campaign Activation tooling now has additional fields for indicating rate approval on Creators to ease the contracting process.
- 🛠 New Tracker Propagation - Newly created Trackers are now immediately active without the ~60 second delay that existed previously. This makes it much easier to validate your tracker configuration when setting up new campaigns.
May 2024
- 🚀 S3 Event Imports - You can now deliver your In-Game Event data for attribution directly through S3 compatible object storage! In addition to our Events API and Web SDK, this new Event measurement solution allows team with existing telemetry stores to bulk unload Events into S3 to be ingested by Gamesight - greatly improving the ease of integration for some workloads.
- 🚀 Influencer Campaign Sharing - The process of reviewing, approving, and monitoring Influencer Campaigns often involves a large number of stakeholders in an organization. You can now share access to your Influencer Campaigns in the Gamesight console with a single link to greatly ease the onboarding process for your team. They simply need to verify their email to immediately start collaborating - no account setup needed.
- ✨ Activation Dashboards - Monitor your activations and content as they go live with flexible real-time dashboards. See live stats for total reach, creator participation, and more without waiting for the final End of Campaign report from your Gamesight team.
- ✨ Consent Management on Data Plane - The Consent Management endpoints have now been migrated fully to live on the data plane. This means customers on dedicated deployments can manage player consent entirely in their owned environment without sending their consent details to the Gamesight control plane.
- 🛠 ACM Trackers - We have enhanced the Automatic Click Measurement feature to hide its corresponding Trackers by default. This helps prevent high traffic landing pages from generating a large number of noisy trackers due to the variety of UTM parameters.
April 2024
- 🚀 Steam Key Distribution - We have expanded our Key Distribution platform to have one-click redemption for Steam keys. This feature eases the process of getting your game into the hands of Creators, improving coverage on key seeding programs.
- ✨ Creator Discovery Enhancements - Discoveries now include a breakdown of content volume by target game, CSV exports for easy analysis in external tools, and details about creator participation in your Organizations previous campaigns. Making it easier for your team to understand and approve talent on your campaigns.
- ✨ Reactivation Goal Triggers - When configuring Reactivation goals, you can now specify multiple events to trigger the goal. This is useful in situations where you may have multiple clients or platforms where users are interacting with your game and you'd like to only trigger Reactivations when they are inactive across your entire platform.
March 2024
- 🚀 Influencer Campaign Dashboard - We have launched a new suite of tools to enable you track, visualize, and interact with your Gamesight-managed influencer campaign's progress from start to completion.
- 🚀 Creator Program Dashboard - Incentivize and reward the creators in your community with a dedicated program. Open up applications, select those who fit your vision, and start offering perks right away.
- 🚀 Key Distribution - Our full suite of Key Distribution tools empower you to run flexible key distribution campaigns - either standalone or to complement a paid campaign.
- 🚀 Custom Goal Cohorts - Run cohorted reports such as the LTV and Retention with customized cohorting logic based on any goal (or combination of goals) that you have configured.
- ✨ Redesigned Goal Creation - We have completely reworked our Goal Creation flow to provide a more guided experience and open up several new types of measurement such as retention and throttled goals.
February 2024
- 🚀 Scheduled Reports - Automatically configure a report to be delivered to you or your advertising partners at a regular cadence. No need to manually pull performance reports for your partners so they can perform optimization on your behalf.
- ✨ LTV Cohorts per User - Easily compare the monetization rates of different player cohorts with the new Day X LTV per User data in reporting. This allows you to directly compare the performance of cohorts on a per-user basis in addition to our existing cumulative LTV reporting.
- ✨ Extended Game Creation Flow - The Game creation flow now automatically pulls configuration from your Game's Steam page to provide a customized onboarding experience.
- ✨ Viewer Role - We have added a new read only user role available at the Org, Game, and Team level. You can now add new users to your account that will only have permission to read existing configuration, but not to create new Trackers.
- 🛠 YouTube Analytics Fixes - We have fixed several small issues with our YouTube analytics reports, including video counts dipping on the last day of each month and added support for importing YouTube shorts links.
January 2024
- 🚀 Manual Cost Upload- With Manual cost uploads you can fill in the gaps in their cost reporting by simply uploading a CSV report containing the relevant data from their ad partners. Works great for tracking costs on influencer spends as well!
- 🚀 Tracker Type Controls- New settings on Trackers enable you to select which touchpoint measurement solution you want to simplify tagging. Choose between Direct tagging, Automatic Click Measurement, and working with an ad server such as Google CM360 to ensure accurate tagging without needing to manually adjust tags.
- ✨S3 Data Export Extension- We have made a number of improvements to our S3 Data Export Reports to improve the overall flexibility and stability of the system, enabling you to get even more value from your measurement data. We can now support hourly data delivery, more partition structures, and more on top of increased performance and reliability.
November 2023
- 🚀 Audit Log API - Automate your compliance by accessing the Audit Logs for your Organization programmatically! Fortify your defense against unauthorized access, ensure regulatory compliance, and gain real-time activity insights throughout your team.
- 🚀 Enhanced Consent Management - Tailor customer experiences while ensuring GDPR and privacy compliance with new granular Consent Management tooling. You can now independently manage consent for data processing, attribution, and postbacks for each user. Navigate the evolving landscape of data regulations with confidence without sacrificing key insights.
- ✨ Google CM360 Integration - We've expanded our Google CM360 integration to include cost data integration. Allowing you to consolidate reporting from CM360 into Gamesight seamlessly, including DV360 campaigns.
October 2023
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🚀 Custom Dashboards - You can now create fully custom dashboards with you own visualizations! Create a dashboard highlighting your latest marketing push or a analytics report for tracking trends in player behavior over time.
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🚀 IPv6 Support - We have added support for IPv4/IPv6 Dual-stack networking so you can continue to measure as you roll out IPv6 infrastructure to your games.
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✨ Improved Invalid Traffic (IVT) Filtering - We have revised and expanded our bot filtering to help provide cleaner reporting. The new filter catches 208% more invalid traffic!
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✨ Invalid link pattern detection - Tracking links will now automatically detect and correct links with invalid encoding to keep your reports cleaner! No more line items with
&ad_group=value
in the name. -
🛠 CSV export - Fixed issues with CSV export when the column headings contained commas
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🛠 Timezones - Fixed reporting edge case where time filters were using UTC rather than your game's configured timezone
September 2023
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🚀 Cohorted Day X LTV - You can now compare the revenue growth over time of different cohorts of users directly in the LTV report! Choose from a number of D1/D3/etc benchmark dates and easily run comparisons between different months, channels, and more.
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🚀 Weekly & Monthly Grouping - Choose weekly or monthly grouping in reporting to build larger cohorts for comparison or give you a higher level view of your performance over time.
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✨ 2023 SOC2 Audit Completed - Our 2023 SOC2 audit has been finalized! Please let your Account Manager know if you would like a copy to review.
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✨ SAML SSO Improvements - We have made several improvements to our SAML Single Sign-On feature including the ability to restrict an entire email domain to a specific IdP. This greatly simplifies the process of inviting new users when working with SSO - just send them a standard invite through the Gamesight Console and we will automatically guide them through the rest!
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🛠 Hidden reporting columns - Manually hidden Goal columns in reports used to reset any time you changes the groups or metrics in your reports. This has been fixed so you don't have to continually re-hide columns as you fine tune your report.